Kimmel Ranch Family
The Kimmel Ranch Family: PJ, Trever, Shane, and Tricia – the heart of Wholesome Beef Direct.

We believe that everyone should have access to healthy, quality beef, NOT just folks with a bigger budget.

We also believe that healthy, quality beef starts with healthy cattle, which can only come from healthy soil beneath our feet. On our ranch, we are on a journey of transformation in regenerative agriculture.

We are committed to improving our land by how we manage our cattle. It’s true! Managing cattle differently can actually take carbon from the air and sequester it in the soil as organic carbon. Cattle grazing, when done right, can stimulate plant and root growth, thus improving soil biology and plant chemistry. We invite you to drop in sometime, and we’ll show you around!

Or head on over to our ranch page at to learn more!